British Wool Board strengthens its human flock
The British Wool Board has appointed two independent non executive members. Both are human, ending speculation that the vacancies might go to insiders with four stomachs and extensive field experience.
The public body collects, grades, markets and sells wool for flooring, furnishings and clothing. Its directors must understand global textiles and remain calm when somebody calls beige heritage oatmeal.
Each appointment lasts three years. That gives enough time to learn the sector, shape strategy and find the sample nobody can touch without beginning a procurement process.
Merit outruns grazing experience
“We sought candidates with sound judgement and a commercial nose,” said Barbara Shearling Fold, Head of Flock Governance. “Several sheep met the criteria but declared a grazing interest.”
The board supplies leadership, scrutiny and direction. British wool continues growing without a strategic plan, quarterly objective or calendar invitation.
Officials stressed that the appointments followed the governance code and were based on merit. Political activity played no part, disappointing a ram from Cumbria who had already printed rosettes.
The directors will help steer British wool through global markets. The sheep accepted the decision, formed a shadow board and voted immediately to adjourn for grass.
The shadow board finds a patch of shade
Industry insiders welcomed the new appointments. The flock declined to comment, though it was later seen standing in a loose circle near the minutes.
Read the real story: The official announcement of the British Wool Board appointments.
